I first saw ‘Kolaveri Di’on NDTV and wondered why a Tamil song was being played in an English channel. I learned that the song had gone viral on Youtube so I downloaded it. Initially Jaya and I were underwhelmed by the song but we slowly became fans. It was everywhere. There was a program regarding it in NDTV which also had a spoof in this tune. It was an item in some program in Sujit's school.I wanted to link to it in the blog and was trying to think of a way to do it. Then I saw that it had even made it to Language Log and thought that this was it.
The old fogey that I am, I usually dig songs written in ancient times or parodies (say, Mohanlal imitating MGR). Now it is ‘Kolaveri Di’ all the way. So what if some of the lyrics don't make sense? As a news item in The Times of India says:
If you haven't heard "Kolaveri Di", you are supposed to be out of sync with the world.